Global Legal Protection
Your trademark is legally protected in multiple countries, helping prevent third parties from using or imitating it.
In a global market, expanding into international territories can be a strategic step for growth and profitability. Without adequate trademark protection in the destination country, however, a business may face infringement risk, loss of exclusivity, and reputational harm. International filing helps ensure that:
Your trademark is legally protected in multiple countries, helping prevent third parties from using or imitating it.
Strengthen the value of your IP assets for licensing, franchising, or other international commercial use.
Reduce the likelihood of costly and time-consuming disputes in foreign jurisdictions.
The Madrid Protocol is an international system that allows trademark owners to seek protection in multiple member countries through a single application and a centralized procedure. Indonesia has been a member of the Madrid Protocol since 2018, allowing Indonesian businesses to use this system.
One application and one language to seek protection across multiple member countries.
Can reduce overall filing costs compared with separate applications in each country.
Changes, renewals, and certain updates can be handled through a central system.
Direct filing means submitting separate trademark applications in each target country through a registered local representative or agent. This route is commonly used when the destination country is not a Madrid Protocol member or when the business strategy requires a country-specific approach.
Useful for non-Madrid countries and for strategies that require special local handling.
Local counsel can help navigate domestic practice, objections, and filing requirements.
Class selection, translations, and supporting documents can be tailored to local law.